“We couldn’t finish a conversation.”
Many leaders and their teams struggle to make and keep critical decisions. Like many start-ups, Federated’s leadership team is comprised of highly intelligent and experienced industry executives. Each comes from a successful past life to create something ground-breaking. The stakes are high, and so are the egos, everyone wants to do the right thing based on what they think will make the Federated dream a reality.
This powerful confluence of strong will, intellect and desire make decision-making discussions feel like “swimming in peanut butter.”
Decisions don’t need to create winners & losers.
During the decision-making process, when the 4-D Model is not applied, people fight hard to win the day. Ultimately, team members make decisions without collective support.
The “winners” leave satisfied. The “losers” leave saddled with unresolved concerns about the decision’s viability. The collective angst undermines trust to the point where each member doubts the team’s ability to lead, execute and succeed.
How to Use the 4-D Model During the Decision-Making Process